October 06, 2017

Road to 9/11

Promo and Show Package

The terror network that conspired to bring down the World Trade Towers on September 11th, 2001 is vast, complex, and tangled. That’s why our partners over at History & Left/Right came to us.

They asked us to create a way to organize their web of connections, which included tons of archival materials and 60 interviews with members of the CIA, FBI, and the White House, all contributing their take on the events that paved the Road to 9/11.

Early Style Guide Designed by Ross Henderson

With all of this material, we wanted a clear, concise way to move from image to information, but we didn’t want the graphics to interrupt the real, tangible storytelling as a whole. This led us to a live action approach that could be translated from the cold open and into the timeline graphics throughout.

To accomplish this, we set up an installment at Left/Right’s studio and shot panels of translucent plexiglass hung from wires. We used a Canon c300 camera on a slider to create slow, steady movement that we could use in post in various ways.

Panel Shoot

Once we digested the footage, we then comped the imagery and information using a projection technique to give the material an ethereal, memory-like quality.

Final Timeline Sliding Panel Treatment Comped and Animated by Brian Landisman
Full Frame Panel Treatment designed by Ross Henderson, Animated by Jane Wu
Type Designs by Ross Henderson, Cold Open Design & Animation by Ned Piyadarakorn

Overall, the package turned out to be powerful and arresting, all while connecting the web in a simple way.

Once we had delivered for the show, we were then asked by the folks at History to produce a :20 second promo. For this, we were able to translate what we had created for the series and make it fresh, using a red and white color palette and more frenetic movement with the lines, dots and glitches.

Promo Designs by Josh Norton
Promo Animation by Ned Piyadarakorn and Brian Landisman

It was a great collaborative process with the talented History & Left/Right teams, and we were once again enthralled by the story-telling they deliver.

-BGSTR


History Channel: Car Week

Next Project: History Channel: Car Week
Telling the Bigger Story