TNT
SAG Awards 2022
It was a return to form for the 28th annual Screen Actors Guild awards show with the broadcast airing live and hosting an in-person audience for the first time since 2020.
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Taco Bell: Web of Fries
Client
Viacom
As a great kick off to our year, our creative partner, Rob Grobengieser, brought us a project full of flavor with a side of nacho cheese sauce. Together, we worked with Viacom Velocity to create four unique “teaser-trailers”. Each deciphers one of the greatest conspiracies of the fast food world--why doesn’t Taco Bell sell fries?
Taco Bell: Web of Fries
Promo Package
Promo Package
Reference Boards
To create these four spots, we combined existing footage from the Web of Fries trailer, found stock footage, and customized glitch effects to announce the salty fry release on MTV, Paramount Networks, VH1, and Comedy Central.
Paramount - Lip Sync Battle / Animation by Casey Drogin & Liu Chialung. Edited by Ethan Simmons.
Overall, we incorporated shots that evoked the global conspiracy, and sprinkled in scenes that would specifically cater to each of the four channels & their corresponding shows. This gave us a wide range to choose from and allowed for four visually unique takes on the same story.
Vh1 - RuPaul's Drag Race / Animation by Casey Drogin & Liu Chialung. Edited by Ethan Simmons
Comedy Central - The Opposition w/ Jordan Klepper / Animation by Casey Drogin & Liu Chialung. Edited by Ethan Simmons
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