Power is Up for Grabs
Client
Turner Sports
Our clients at Turner Sports had a vision for an upbeat package promoting their postseason MLB coverage and we knew that we could bring the energy they were looking for. Our design is focused on in-game moments and incorporates electric energy into the motion graphics of the completed spots.
The goal of the package was to bring the excitement of the postseason into the graphics by focusing on the players, the stadium and the action.
When we started layering in color and action to the styleframes we landed on a stormy, explosive style that would carry throughout the spots.
From there, we started playing with motion and layering the effects of the storm with the action on the field. The focus remains on the players and the power to stick with the direction our clients had wanted.
The end result is a versatile edit that can be shared across platforms and channels the action-packed excitement of the MLB postseason. TBS’ coverage was simulcast on TBS, truTV and Max.