the game is in the grid
Premier League
Client
NBCUniversal / Peacock
Peacock is continuing its expansive Premier League coverage this season and BGSTR designed a graphic system to enable the network to promote the exclusive matches, live simulstreamed games on the NBC broadcast network, studio shows, full match replays, an always-on “Premier League TV” channel, and more.
Promo Package
We worked with Peacock to bring a visual identity to their partnership with the Premier League to stream across NBC Universal platforms. The bold package we put together captures the excitement of the matches and incorporates the iconography of the teams.
The motion system and graphics visually highlight Premier League favorites like Manchester United and Arsenal, while offering the network various options for sharing matchup information that all maintain brand consistency.
Working with Peacock to continue their Premier League coverage into this season let us get the thrill of working with a new franchise in their sports programming universe and designing a brand infused with the energy of its own sport.
Props where props are due
Credits
Premier League
Founder, Executive Creative Director Josh NortonExecutive Vice President, Executive Producer Carson HoodVice President, Head of Production Virgil ConklinCreative Director Ross HendersonAnimation Director Casey Drogin3D Design & Animation Conner O'Brien, Muriel Choi, Carl Dempsey, Leo Bai2D Design & Animation Gautier Bossuyt, Paolo Garcia, Muskaan Sethi, Momo ZaoDesign Riley Carson, Steve Fuller