end of the road

The Walking Dead: The Last Goodbye

Client

AMC

The premiere of The Walking Dead’s final season marks the closing of a chapter in television history, and here at BGSTR where we’ve had the pleasure of working with the franchise over much of the course of the series. The graphics we’ve designed for The Walking Dead and its various spin-offs have pushed us to stretch our creative expression and continue to evolve our design over the course of the series along with the characters.

The Walking Dead: The Last Goodbye

end of the road

Campaign

Campaign

For the final season of the main series, we designed a full 60-second campaign in the illustrative style that the series is known for. Our team had a great time putting this one together because of our relationship with the series and getting the tone right for its conclusion.

Design and Color Exploration
01/04

The promo resonated with our clients and they asked us to put together a second spot to showcase the series' main characters. The premise of this edit is to feature the characters that you’ve followed for all these years one last time and compel viewers to tune into the last season.

We’ve been thrilled to be a part of this interesting and iconic series and its spinoffs for so much of the show’s time on air. Thanks to our partners at AMC and congratulations on this last season!

Props where props are due

Credits

TWD Finale Campaign
  • Executive Creative Director
    Josh Norton
  • Creative Director
    John Leamy
  • VP, Executive Producer
    Carson Hood
  • VP, Head of Production
    Virgil Conklin
  • Animation Director
    Casey Drogin
  • Animation
    Carl Dempsey, Justin Nixon
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