BGSTR: Describe your general creative process for this project. How was it different than your approach to other projects? How was it similar?
JL: “My creative approach for this project begins the same as every project, which is started by doing a lot of research and understanding the past as well as the intentions for the future. Surveying the landscape of what’s been done. Because this is such a recognizable property, and one that so many people have such great affection and memories for, that played a lot in how we went about constructing this. We worked really closely with the directors to arrive at just the right combination of imagery, tone, and movement. My process began the same, and then as most projects do, it changed over time as we worked more and more closely with the directors to find the balance that worked best for them, and the show.”