We designed the campaign introducing ‘Finding Harry: The Craft Behind The Magic’ and the film itself. ‘Finding Harry’ premiered on HBO in the US and HBO Max in the UK the same evening, giving audiences an inside look at the show's first season through the artists, craftspeople, and technicians building it.

The design work centered on the open and the logo, developed through structured exploration that placed the viewer in the POV of the craftspeople themselves. The visual language journeys through a tactile, layered, backlit surface where deconstructed show elements move as if assembling into a larger whole, a build-driven visual metaphor for the film's own subject matter.








Design Exploration - Revealing the Cannon & Assembly



Design Exploration - On Set






Type Treatment / Logo Exploration
Interviews with the casting, production design, costume design, and creature effects teams traced the search for a new Harry, Ron, and Hermione, with John Lithgow, Janet McTeer, and Paapa Essiedu appearing throughout and Nick Frost narrating.
Lower Thirds
Founder, Executive Creative Director
Josh Norton
Executive Vice President, Executive Producer
Carson Hood
Vice President, Head of Production
Virgil Conklin
Creative Director
Josh Norton
Production & Partnerships Director
Soon Kwon
Art Director
Ivan Viaranchyk
Design
Ivan Viaranchyk, Riley Carson
Animation
Casey Drogin, Muriel Choi